Outline

Concerned with selling merchandise in retail sales including, customer relations, inventory maintenance and rotation, purchases and returns, sales in cash and credit and an understanding of marketing and advertising.

Tasks

	performed	performed	observed
	alone	with help
1. Customer Service
-Handle customer inquiries regarding location of items	_____	_____	_____
-Approach customers properly; service approach, product approach	_____	_____	_____
-Analyze customer needs	_____	_____	_____
-Create interest in product	_____	_____	_____
-Create desire to buy	_____	_____	_____
-Demonstrate merchandise, how it works/fits	_____	_____	_____
-Illustrate guarantees, warranties, benefits	_____	_____	_____
-Explain price, product and manufacturer	_____	_____	_____
-Show customer superior points of products and competitors	_____	_____	_____
-Sell accessories and add-ons	_____	_____	_____
-Understand policies of sales and quotas, commission, bonuses and incentives	_____	_____	_____
-Handle complaints or returns	_____	_____	_____
-Close sales and determine method of payment	_____	_____	_____
-Prepare sales slips and calculate sales tax	_____	_____	_____
-Wrap or bag purchase for customer	_____	_____	_____
2. Shop Duties
-Maintain back room or stock room	_____	_____	_____
-Receive, check and mark merchandise	_____	_____	_____
-Place stock on shelves and rotate stock	_____	_____	_____
-Letter signs and attach price tags	_____	_____	_____
-Organize and count stock for inventory	_____	_____	_____
-Know safety procedures regarding fire, robbery, and theft	_____	_____	_____
-Involvement in special promotions including costume days, sidewalk sales, etc.	_____	_____	_____
-Be aware of any sales and sale merchandise	_____	_____	_____
-View videos, films or slides produced for the store	_____	_____	_____
-Be aware of company procedures	_____	_____	_____
-Prepare daily paperwork and month-end paperwork	_____	_____	_____
-Help organize work schedules	_____	_____	_____
-Read reports from head office	_____	_____	_____
-Understand the use of the cash register and handling of cash	_____	_____	_____
-Understand and demonstrate opening and closing procedures	_____	_____	_____
-Count and keep track of all stock	_____	_____	_____
-Perform general house cleaning duties including vacuuming at the end of the day, cleaning glass	_____	_____	_____
-Learn how to handle telephone calls	_____	_____	_____
-Understand procedures regarding layaways	_____	_____	_____
-Do daily bank deposits	_____	_____	_____
-Assist with markups and markdowns of products	_____	_____	_____
-Refer to microfiche system to check or input stock	_____	_____	_____
-Perform outside purchases using P.O. procedures	_____	_____	_____
-Help to set up window displays and in-store displays, organizing, cleaning and arranging	_____	_____	_____
-Learn to read and use product codings	_____	_____	_____
-Read and update computer lists	_____	_____	_____
-Attend sales meetings to understand good and bad selling	_____	_____	_____
-Measure or record alterations to purchases for customers	_____	_____	_____
-Process returns, exchanges and credit notes	_____	_____	_____
-Understand how to enter different procedures into the cash register	_____	_____	_____
-Keep records of all items sold	_____	_____	_____
3. Retail Knowledge
-Investigate store security methods for preventing shoplifting	_____	_____	_____
-Understand the target market that the store is geared for	_____	_____	_____
-Understand the responsibilities of managers, supervisors, and personnel	_____	_____	_____
-Understand the store's organization structure	_____	_____	_____
-Attend trade shows/fashion shows	_____	_____	_____
-Read trade related journals	_____	_____	_____
-Understand sales quotas, conduct and sales record reviews	_____	_____	_____
ADDITIONAL TASKS
	_____	_____	_____
	_____	_____	_____
	_____	_____	_____
	_____	_____	_____

Equipment Used	Related Positions
Cash Register _____	Personnel Manager
Hand Ticket Guns _____	Retail Manager
Pin-on Machine _____	Department Head
Securetach Gun _____	Merchandise Purchaser
Telephone _____	Sales Promotion Administration